Monday, 29 September 2014

Shot List (Prelim)








Prelim Song Lyrics

For our Prelim we are going to use 'Hollaback Girl' by Gwen Stefani.

Uh huh, this my shhh

All the girls stomp your feet like this

 
A few times I've been around that track

So it's not just gonna happen like that


Cause I ain't no hollaback girl


I ain't no hollaback girl


 [2x]


 
Da, da, da, da, da, da

This my, this my [4x]

 


I heard that you were talking shhh


And you didn't think that I would hear it


People hear you talking like that, getting everybody fired up


So I'm ready to attack, gonna lead the pack


Gonna get a touchdown, gonna take you out


That's right, put your pom-poms down, getting everybody fired up


 


A few times I've been around that track


So it's not just gonna happen like that


Cause I ain't no hollaback girl


I ain't no hollaback girl


[2x]


 


Da, da, da, da, da ,da


this my , this my [4x]

Focus Groups

A focus group is a group of people that you use to get feedback on your ideas. You show your concept (brief, themes, narratives, styles & conventions) and USP (unique selling point).

What makes an effective focus group?
  • fast, quick answers (thumbs up/down)
  • write down answers from people, personal to them (non-bias)
  • multiple choice questions & circle/cross which one they like/don't like
Our own questions:
  1. Write out ideas, do you like the initial idea? (verbal/written: why?)
  2. What sort of target audience would you expect the song to have? (age, demographic, socio-economic class)
  3. What changes would you make?
  4. Any key conventions/images you would include?
  5. Would you listen to this song repeatedly?
  6. Have you seen a video like this before?
  7. Scale from 1-10 how unique it is?
  8. What genre does it come under?

Thursday, 25 September 2014

Music Video Inspirations



In our video we are going to take inspirations from Vance Joy as they literally interpret it.We will use this in ours as we will take the word heartbreak and literally show it e.g. hearts breaking etc.














In the Bjork 'Human Behaviour' video she uses very arty scenes and objects. The video is also very weird and unique. This will inspire us as we will do an arty video that is visually appealing and also a little bit weird so people watch it a lot,












Post Modernism & the Music Video

What is post-modernism?

Taking something new/ avant garde but put it in a old fashioned way. It can be used in many ways, such as:
  • Intertextuality* taking something old and remaking it
  • Remodelling the past
  • Satirising/ mocking something
  • Mixing genres & plays with realities
(*Intertextuality has three types; homage, pastiche & parody)


 
 There are three stages to post-modernism:
  1. The experimental stage of genre to establish trends
  2. The cannon stage works within those trends to fix them into our cultural understanding
  3. Post-modernism looks at those trends, laughs at them and adds something new then its back to the first stage again.

Monday, 22 September 2014

Lyrics Visuals

The song is about a break up and repeats the word throughout the song many times. It shows how someone needs to let them go and isn't over them. The chorus is repeated 3 times and they're are two main verses.

Lyric Analysis