Vox Pop

Where do we learn audiences opinions?

• YouTube views/comments
• Recorded feedback/focus groups
• Social networking (twitter, Facebook)

A vox pop is an opinion from the general public. All of the above are examples of how to gain feedback. They are usually done in  a public place and are in mid shot. Also they include at the beginning their name, age and job so we get to know them. Some examples of vox pop q's include:

1. What's your favourite music video of all time?
2. What's your favourite genre of music?
3. What expectations do you have when watching a music video?